Genevieve Jun 3, 20203 min5 THINGS YOU CAN DO FOR YOUR PR NOWAfter almost three months in lockdown, and PR possibly taking a back seat while you have been trying to best maintain the business, we...
Genevieve Jun 24, 20193 minFINDING THE RIGHT PR SOLUTION FOR YOUR BRAND?Finding the right PR for your brand is almost like finding life partner. The relationship is a bit like a marriage; it has to be based...
Genevieve Jun 24, 20194 minDO WE STILL NEED TRADITIONAL PR?One of the most frequent questions I’m asked is: ‘Do we still need PR - or is it now all about digital and social?’ The media landscape...
Genevieve Jun 24, 20193 min#AD THOUGHTS AND PONDERINGS ON THE NEW SOCIAL MEDIA TRANSPARENCY GUIDELINESNew guidelines have thrown the PR world into a frenzy. If it wasn’t bad enough that the lines between PR, Social Media, advertising are...